Lapland is the land of the Sami people. Evidence has been found to indicate that the Sami inhabited the area not long after the Ice Age. To a large extent, the Sami people still practise their traditional way of life, based on the unique interaction between man, animal and nature.
Tradition and heritage is deeply rooted in the Sami culture. Through the millennia they have lived close to the nature relaying heavily on the reindeer, the magnificent animal which is one of the symbols of the Sami people. However, today most have adapted to the modern way of life but the culture is still very much alive.
Photographer: Hans-Olov Utsi.
The right to conduct reindeer herding in Sweden belongs to the Sami population. However, in order to exercise this right, it is necessary to be a member of a Sameby. A sameby is both an economic association and a specific geographical area. Its members are entitled to engage in reindeer husbandry in this area.
Besides reindeer husbandry, fishing and hunting are two important modes of subsistence. The Sami people have also engaged in tourism, which enables them to preserve the way of life of their ancestors. By being invited to experience the daily life of the Sami of today, we are given a unique opportunity to learn about their fascinating history and culture.
Sápmi is the Sami people's own name of their land. It stretches out over four countries – Norway, Sweden, Finland and Russia. The area is often called Europe’s last remaining wilderness. When you arrive at Jukkasjärvi in Sweden, you have also arrived to Sápmi.